About Us

OUR VISION

To develop us as a world-class travel agency as well as to build identity based on arts, culture, and heritage.

OUR MISSION

Marketing Malaysia as a destination of excellence and to make tourism a major contributor to the economic development of our Company And to the socio-economic development of the nation.

OUR OBJECTIVE

Our travel agency focusing promote Malaysia as an outstanding tourist destination.
Continuously provide enjoyable quality excursions/trips, Air Ticket with on time and on budget.
Develop enthusiastically satisfied customers for the air tickets and package holidays all of the time.
Our travel agency contribute positively to our communities and our environment.
Our travel agency are fully committed to supporting growth and development in the tourism and overall economy of Malaysia.
Establish a market presence that assures short-term and long-term profitability, growth, and success.

The keys to SKY HOME TRAVEL & TOURS success will undoubtedly be effective market segmentation through the identification of several niche markets and implementation strategies. Along these lines, our travel agency company intends to implement advertising, personal selling, and direct marketing strategies to the target markets. Hence our key success factors will include the following:

Excellence in fulfilling the promise: We intend to offer completely enjoyable, comfortable, and informative travel excursions that will ensure that travelers are thoroughly satisfied and appreciative at the end of their package tour.

Timely response to customers' requests: We cannot afford to delay our clients for whatever reason, as this will have a negative bearing on our image and reputation, including future business. Hence we need to be continually communicating with the client, including hotels and lodges so as to ensure that we are constantly available to the client meeting their expectations.

SKY HOME TRAVEL & TOURS is a travel agency company that will strive to ensure that it contains the latest, or extremely recent personal computer including relevant software so as to ensure that the company is continuously at the forefront in our market arena. The one certainty in our industry is that technology will continue to evolve and develop, changing what we market as well as how we market it. Our aim will be to be aware of the implications of this new technology and utilizing it in our existing framework where possible.
Inputting the company together we have attempted to offer enough services to allow us to always be in demand by our customers and clients. In the future, SKY HOME TRAVEL & TOURS intends to broaden its coverage by expanding into additional markets. UMRAH or Ziarah is a part of our future plan. UMRAH or Ziarah is a part of our future plan with air ticket. It will start as soon as possible after it gets approval from the authority and after the end of the Covid-19 pandemic.

Our travel agency will be focusing on those foreign tourists seeking leisure travel and excursions whilst on vacation in Malaysia, with the intention of letting them see and appreciate the numerous attractions in our country. Though we realize that the majority of our tourists come from Asian countries we shall be mainly targeting those from Bangladesh, India, and the Arabian who often do not have transport or adequate knowledge about the country. Hence we shall be mainly targeting those who are not that mobile but wanting to see as many sites as possible.

Target Market Segment Strategy:
Our marketing strategy will be based mainly on making the right service(s) available to the right target customer. Our intention will be to target those individuals and groups looking for leisure activities and places to visit.

Labour Travel:
We were first to tap into the labor market when Malaysia opened its doors to foreign workers. Today, we have a dedicated team servicing various industries including production, trading, manufacturing, and plantation. We can even communicate in the languages of diverse foreign workers.
We understand their culture, travel patterns, and profiles. In addition, we have long-established excellent partnerships with airlines to offer customers exclusive value-added services including special baggage allowance and the cheapest labor fare in the market.

Strengths :

Diversified client base: This will reduce our dependency on one particular market.
Combination of skills in employees: The directors intend to engage well-qualified and experienced employees to jointly develop business strategy and long-term plans, so as to attain company objectives.

Opportunities: Current drive by the government towards encouraging the participation of indigenous entrepreneurs in tourism presents an opportunity which we may fully utilize.

Pricing Strategy :
SKY HOME TRAVEL & TOURS will be competitively priced in relation to the dictates of the market. Due to the introductory nature of our services we intend to implement a penetration pricing strategy that will ensure that potential customers are not frightened away by our prices, up until our services are appreciated and fully operational.

Promotion Strategy :
This strategy will be based primarily on informing potential customers of the existence of our services and making the right information available to our target customer.

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LICENSE & MEMBERSHIP

  • License from Ministry of Tourism and Culture Malaysia
    License from Ministry of Tourism and Culture Malaysia
  • License from Ministry of Tourism and Culture Malaysia
    License from Ministry of Tourism and Culture Malaysia
  • License from Ministry of Tourism and Culture Malaysia
    License from Ministry of Tourism and Culture Malaysia
  • License from local city council
    License from local city council
  • License from local city council
    License from local city council
  • Membership OF Malaysian Association of Tour and Travel Agents
    Membership OF Malaysian Association of Tour and Travel Agents

RECOGNITION

Top Southern Agency
year 2022

by MALAYSIA AIRLINES

The Best 5th seller in Malaysia
year 2017

by US-BANGLA AIRLINES

The Highest Prepaid Achiever, Southern
year 2018 & 2019

by Celcom

 

OUR CUSTOMER

WE PLAN FOR YOU,
TRAVEL WITH US NOW.
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Our Partner

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